GAIN MEDIA EXPOSURE FOR YOUR MLM BUSINESS

I found this fascinating quote today:

You know that old saying, there’s no such thing as bad press? Well you don’t have to resort to bad press to get some media exposure. Here are a few great ways to gain media exposure for your business and keep everyone happy.

#1 Support a local cause. Ideally, you’ll choose a cause that relates to your business. For example if you have a business selling pet products then supporting the local humane society and sponsoring their events will gain tremendous local media exposure for you and your business.

#2 Publish. Content, whether it is a book, a case study, a special report or any kind of how to guide or course, is a great way to gain exposure for your business. You can publish press releases online and for your local media to promote the content.

#3 Interview or be interviewed. Interviewing an expert, or being interviewed, is a great way to garner more attention for your business and your expert knowledge. If you’re interviewing an expert in your industry, issue a press release and send out announcements so people know how to access the interview.

#4 Host an event. Workshops, seminars, and other events generate interest. Issue a press release announcing the event and issue a press release once it’s completed. Let reader’s know what they have to gain from attending and give journalists the vital statistics like how many attended and the topic of the seminar or purpose for the event.

Internet Business Blog Online Business Blog, May 2009

You should read the whole article.

Leadership

When you go to your upline sponsor's meetings, or listen to company calls, do you ever wonder if you are made for Leadership. I am always looking for information that will take me to the next level, and realized that Leaders are made not born. Becoming a Leader involves a process of inner growth, and practising five skills will take you closer:

1. Define Your Vision: Use a vision board to help you do this (http://christinekane.com/blog/how-to-make-a-vision-board/). Having a Vision of what is possible sets you apart from those who don't. In MLM we hear a lot about duplication. We are told, don't reinvent the wheel. When you tell your story about how you are doing what your upline says is working, you are being a Leader. When you live with a clear idea of what can be, your team will believe it can happen for them as well.
2. Share Your Vision: The CEO and founder of my primary company shares how he came to start the company, and his vision of acting on inner promptings to bring a positive message to those we cherish. My Vision is to pay-it-forward by expressing gratitude every day to everyone I can, and help others do the same. What is your Vision? Are you building a team to help others achieve their dreams? Don't you work harder when the welfare of those you care about is at stake?
3. Know Your Leadership Style: You want to share with your team the methods that are working for you. If they come to you with frustration or burn out, are you ready to remind them of their Vision? Do you let your team know how much you appreciate their efforts? Do you continue to let them know you are there for them, even when their numbers don't yet reflect their hard work?
4. Earn and Maintain Your Team's Trust: Don't promise what you can't deliver. A real Leader returns phone calls, shows up to help his team at meetings or events that he has promised to attend. Teach your team to do what you do, so they can help the team they develop in turn. Always let them know how much you appreciate them. They won't forget it.
5. Turn Your Team Into Leaders: Help any new distributors to take on challenges you know they are ready for. When you acknowledge them, it inspires them to keep going. MLM style business requires a lot of consistent effort at the beginning in order to build a team that generates long term income. We are not paid for what we do, but for what we start.